Irresistible ideas to get more customers during off season

Just because it is off-season does not mean you have to accept low traffic and footfall in your store. Some customers like to shop during this period as it gives them a better deal and a peaceful shopping experience far from the maddening crowd. To enhance your chances of attracting more visitors to your store …

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Influenshine Favourites: Our Top 10 Lunar New Year Campaigns in Asia-Pac

In our monthly ‘Influenshine Favourites’ series, we’ll be listing our favourite content from around Asia Pacific. We’re looking at recent videos, social media campaigns, product/service launches and more! If you’d like to contribute and help us decide the next Favourites theme, use #InfluenshineFaves to connect with us! The lunar new year is here, in the …

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7 kinds of content that can help your brand stand out

‘Content marketing is a commitment, not a campaign.’ – Jon Buscall As any digitally savvy business owner will tell you, content marketing is the very linchpin of the modern marketing wheel. It’s the great leveller – reaching more potential clients through the Internet is no longer limited to the big boys. Through a website, blog …

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