While Pinterest started as the platform for artsy businesses, this social media platform has expanded at a near exponential rate. Here are 10 ways you can make use of Pinterest to promote your business. Starting out Setting up your Pinterest profile is obviously the first and foremost step you should undertake. Make sure you feature …
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Monthly Archives: September 2016
What small businesses need to know about social
According to a recent STAPLES study, although most small business owners know that they ought to be using social media, more than a quarter of them don’t know how it can actually help their business. An equal number consider themselves inadequate and lacking in skills for using social media platforms. Social media, with all its …
How Do You Define Your Business Brand?
How does a fledgling business define its brand strategy? Here’s a quick run-down on how you can get started defining it yourself. At some point as your business grows you may need to get professionals involved in this, but there’s no reason not to understand the basics yourself. Work Out Who Your Target Customers …
How Bots Can change the face of business online
Bots have been making waves in the technology community because of the huge customer service opportunities they are opening up. They’re eliminating the need for a big army of people to answer mundane, simple questions about the company, its products, usage instructions, the sales process and handling feedback. Bots for search Search as we know …